Levelling Up Your Presentation with Persuasive Power Words
Words are incredibly powerful, and use of persuasive power words can make a huge difference in the impact of your presentation or business copy. Whether you’re looking to convey urgency, encourage support, or highlight causes for change, knowing how to use persuasive power words in the correct way can greatly improve your presentation and increase your success rates. Let’s take a further look.
The Most Persuasive Power Words for Presentations
Create
Persuasive power words that sit in the Call to Action or CTA space are a direct invitation to an audience to engage, and outline a clear planned process for implementation of your idea. For example, when delivering a presentation on starting a new project, “I will create a work plan…” has a more concise and active energy than “Developing a workplan will be advantageous for…”.
You
Addressing the audience is the quickest and most effective way to personalise your content and include your audience directly in your presentation content. Use the persuasive power word “you” to bridge connection, ask for their direct engagement, and increase your persuasiveness,
Because
A “because” statement gives a clear explanation of a plan or project point in a presentation, and invokes confidence in your planning and project ethos. Answering audience questions or concerns ahead of time using this simple yet persuasive power word will add value and expertise to your presentation with ease.
New
Whilst context is obviously important in using this persuasive power word in your presentation, “new” can work across the board to help evoke a feeling of positive change, action, and development. Take a careful look at how it can be included in your presentation script and see the difference it makes.
Presentation Success with Persuasive Power Words
From CTA words to invites to engage and explain, persuasive power words can go a long way in levelling up your presentation and ensuring greater business success. The best thing is, these suggestions are just the tip of the iceberg!
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